Tova Payne


How to Quit Spinning Your Wheels and Drive Your Business Forward

Have you ever felt like you’re spinning your wheels and getting nowhere?

You’re taking every action that you’ve been taught and still, things aren’t moving forward the way you hoped?

Well today I’m going to share with you the exact strategy I use and share with clients on one of the BEST ways to quit spinning your wheels and move your business forward in a  way that feels good.
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The One Sales Tactic that Will Leave You Broke

I was in Mexico several years ago. As the plane touched down in the San Jose Del Cabo Airport, I was excited by the palm trees and warm dry air.

The moment we cleared immigration we were met with hustlers all around us trying to sell their cab services into the town.

One place had this ridiculous deal: Pay the $30 Cab fare. Then if you go to a Free breakfast in the morning and go through a tour of a new hotel I’d get all my money back.

The guy was basically telling us that a new hotel had opened and they simply wanted to spread awareness of the hotel and that was why they were giving this deal.

What—a free breakfast and all my cab-fare money back?

It sounded crazy, but I’d also be crazy not to take it. So my partner and I went along and the next day over breakfast we had no idea what we were in for.

We thought we were getting a tour of a new hotel.

They were trying to sell us a time-share.

When we realized this we just smiled and said oh we’re not interested.

But they were relentless. It was like the Time Share Mafia. 3 different sales people coming in one after the other trying to close us for something we didn’t want.

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An Easy Template to Write an E-book

So, you’ve been thinking of writing an e-book?

An e-book can range anywhere from 20 pages to over 200 pages!

These days many traditional paperbacks are being converted into e-books (such as the Kindle format).

E-books are great because if you’re traveling and want all your books in one place, having your fave books on an e-reader or saved to your computer is quite convenient.

However there is a new phenomenon in this online revolution of short mini e-books that are roughly 20-pages long, and full of great advice and tips.

These e-books often teach one main topic/idea – such as How to Meditate (that’s the name of the first short e-book I wrote)

And what’s great about these mini e-books is they can still be placed on Amazon’s kindle network for 99 cents or 2.99 (which is standard pricing for these short e-books) or you can turn the e-book into a pdf. download and give it away as a free gift to people who Opt-In to your e-mail newsletter.

A short 20-page e-book is fairly simple and easy to create. And since it’s digital you can always make changes to it if you decide to improve it. It’s not like a paperback where once it’s printed, that’s it, and if you want to make changes you need to create a whole new edition, with a new ISBN, and so on!

So, how do you become a part of the e-book revolution?

Decide on one topic you want to talk about. Be as specific as possible.
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The Best Lesson I Learned from Howard Stern & How I Became the Queen of Soulful Entrepreneurship

Howard Stern is a funny guy. I’ve heard his name over a decade ago but never watched anything of his until I was busy watching every YouTube video I could find on Mark Cuban (if you want amazing entrepreneurial advice I suggest you do the same ;)

Howard Stern is a controversial guy because he says the things most people would never say, especially the non p.c things.

I started watching some documentaries on him and learned a really important lesson: He took it upon himself to self-appoint himself the King of Media.

Wait – did you catch that!?

It’s not like he won some award from the International Federation of Media or some Media Oscar Award.

Hell no—he just decided “I’m gonna call myself the king of all media” And he did it as a joke, like an experiment. He figured if Michael Jackson could do it, why couldn’t he give it a try? (That’s right—who do you think was the first person to appoint Michael Jackson as the King of Pop? Yup, that’s right, it was Michael!)
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5 Steps to Build Your Online Following From Nothing

If you’ve just started being consistent with your online blog and newsletter it can take a little time to amass your online following.

The important thing to remember is we all start from nothing, and yet we all start from something.

We all have people we know. Even if it’s just one person (one friend/one spouse/one co-worker, etc…)

The power of one person to spread the word about us is where it all begins.

When you decide to yourself “I want to become a part of the online revolution. I want to start a blog to share great information and let people know how I can help them so that I can then sell services or products online to start an online business…..”

Well, that decision can feel exciting…And then devastating.

You start off excited because all beginnings are exciting.
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