Tova Payne

Entrepreneurship is a soulful adventure. Innovation and creativity from the inside out.

How your thing helps you stand out in the marketplace

In business you gotta know what’s your thing and what isn’t your thing.

I’m talking about if you’re a yoga teacher is your thing to give a tarot card out to each student? To sing at the end of class?

If you’re an energy-teacher is your thing ceremonial (like smudging or chanting) or is that completely not your thing?

If you’re a nutritionist is your thing to give a bonus homemade energy bar to your clients or is baking just not your thing?

Because in business–your thing–is what sets you apart.

The thing you love or the thing you don’t jive with is exactly what differentiates you in the marketplace.
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What it means to meet your shadow

Your Shadow Holds the Freedom You’re Seeking:

“Everything that irritates us about others can lead us to an understanding of ourselves” Carl Jung

The shadow. It’s the part of yourself you avoid at all cost. It’s the stuff none of us want to look at. And it’s often so hidden and dark that we have no idea what it is.

But the clue to your shadow is as close as your next annoyance. I’m talking about the person you can’t stand. The person who makes your skin crawl. The person you can’t stand to be in the same room with.
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Are you leaking your energy?

We’ve all seen an example of an energy leak: a faucet that’s been unknowingly left on with a minor drip. At first it seems like nothing, but over time the leak will fill a bucket of water–creating massive waste of a precious commodity.

The same is true for your energy: when there’s a small leak, it will drain you. At first it’s so minor that you likely won’t notice it–but over time it’ll accumulate to the point where you feel exhausted and you won’t even know why.

Energy leaks happen for a number of reasons–primarily when we misuse our energy. Energy is a precious commodity. Just because you have 24 hours in a day doesn’t mean you have 24 hours worth of optimal energy.

For most people, our best work happens in a concentrated amount of time. If you use your time wisely by working when you’re at your peak energy state – you’ll get more work done in less time.

The problem erupts when you leak that peak energy into wasteful activities or interactions that drain you.
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Is Facebook Killing Your Creativity?

For the last 9 months I’ve been dramatically decreasing my time on Facebook: particularly what would be considered business-networking Facebook time.

What’s that? Well in case you didn’t know there are thousands of groups you can join in Facebook. And there’s no shortage of business groups. About two years ago I became a part of many groups as a way to increase my online networking and marketing efforts.

It completely drained me, but would take me almost two years to see how this was draining my energy, creativity and productivity.
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The Mystery in Entrepreneurship

The Mystery in Entrepreneurship: 

We want to know that if we work hard we’ll receive compensation

We want to know that if we put our self out there we’ll be seen

We want to know that if we invest we’ll get a return on our investment

In other words–we crave certainty.

And not necessarily mundane certainty–having the same schedule everyday (though that may be your preference) but the certainty that if you do good work that good will come back to you.

It’s kind of like the law of karma: What you give you receive.

But there’s a problem there. Karma isn’t that simple.
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The One-Page Business Plan

The 1 page business plan:

Whether you’re starting a business or a project, it’s a good idea to set aside some time (at least once a year) to review or create/re-create your business plan. And if you aren’t starting or running a business, you can adapt this same template to help you work on any goal.

This simple one-page business plan is meant to give you direction, clarity and focus. Hang it up in your office area and refer to it whenever you need to get recharged on what you’re creating, what you’re working towards, how you’re gonna get there, and how you’ll know you’re there. (This sounds obvious but it’s easy to get lost in the details and forget that you’ve actually reached a bunch of goals or that you’ve become royally scattered!)

So here it is. I’ve also created it in a pdf.document that you can download and print off and work from Below I explain what each part of the 1-page-business plan is for.
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Knowledge Vs Growth: What it takes to create a change

“Aquiring knowledge doesn’t mean you’re growing.  Growing happens when what you know changes how you live.”
~Bob Biddinger


How many times have you read an article, got inspired, and then thought, “I’ll do that later”

If you’re nodding your head it’s because that’s what the majority of people do.

We have our good intentions, we say we want to change, we even make ourselves believe we want to change–but we don’t.

So what keeps us stuck?
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Two Simple Strategies to Finding Happiness in your work and life

Today I’m sharing with you two simple strategies to finding happiness in your work and life.

I was on a retreat in Big Sur California, and one of the guests intrigued me. (I’ll call him Ted for privacy reasons)

Ted’s a 77-year old retired businessman who consulted with leading edge firms in Silicon Valley for decades.

There’s nobody I love hearing business and life advice from more than someone who’s been in the trenches for decades. Somebody with wisdom and hard-earned advice to tell it like it is.

When I asked his core advice on leading a happy and fulfilling life and business?

His answer was excruciatingly simple:

  1. You need to enjoy the journey, not just the goal.
  2. You need to let go of the script if you want to be happy.

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